Campaign Asia22h
Initiative wins Volvo's global media account, China remains separate
MediaSense handled the review, which encompassed Volvo's global markets, including the US, UK, and China. Initiative, backed ...
Campaign Asia22h
Initiative wins Volvo's global media account, China retained separately
Volvo has appointed Initiative to its global media planning and buying account following a review . MediaSense handled the ...
Campaign Asia20h
X global agency lead leaves after 11 months
Christian Kimberley-Bowen, former global lead, agency development at X, has joined Pinterest as senior global agency lead for ...
Campaign Asia6d
The $31 billion Omnicom-IPG deal has industrial logic but also many caveats
The biggest beneficiary might not be the two companies involved, but the wider agency sector itself, writes Campaign UK ...
Campaign Asia5d
AOY Insights: How Leo Burnett Vietnam’s commitment to greatness helped it excel
AOY Insights is a series celebrating some of the top wins from Campaign Asia-Pacific's Agency of the Year awards. Join us as ...
Campaign Asia4d
AOY Insights: How Publicis Groupe arrived at a dominant position across disciplines in Taiwan
Be it digital, creative, media, or performance, Publicis Groupe Taiwan is in an enviable position. We crack the code behind ...
Campaign Asia7d
Omnicom-IPG billings worth $2.7 billion in China: Ebiquity
Omnicom and Interpublic Group (IPG) announced last week that they're entering into a historic merger. This transformative alliance unites the third- and sixth-ranked global agency groups, establishing ...
Campaign Asia3d
Merlee Jayme launches Jayme Headquarters to champion neurodiversity
Following the success of The Misfits Camp, Jayme's new creative agency will be supported by a seasoned leadership team.
Campaign Asia4d
Google’s emotional ‘Year in Search 2024’ film spotlights the year’s ‘breakout’ searches
As 2024 approaches its conclusion and end-of-year lists begin trickling in reminding us of what was and what could have been, ...